Depra and Peec both measure your brand's visibility across AI search engines like ChatGPT, Perplexity and Google AI Overviews, but they are built for different markets. Peec is self-serve analytics software aimed at marketing teams and agencies, built in the EU. Depra is an India-built self-serve tracker: suggested buying prompts in English and romanised Hinglish, INR pricing with GST invoices, and a free plan with first results in minutes of signup.
Choose Peec if you have an in-house team tracking EU or US markets and want continuous self-serve analytics across a large prompt set. Choose Depra if your buyers are in India: it tracks how you show up in English and Hinglish answers, prices in rupees from 1,999 a month, and starts free with no card. This page compares both fairly, including where Peec is genuinely strong. Details below are accurate as of 2026, so confirm current pricing and engine coverage on peec.ai before you decide.
| Dimension | Depra | Peec |
|---|---|---|
| Best for | Indian and India-focused consumer and D2C brands | Marketing teams and agencies wanting self-serve analytics |
| Model | Self-serve platform: free plan, instant first results, paid tiers from ₹1,999/mo | Self-serve analytics software you operate in-house |
| Engines | Four engines tracked daily: ChatGPT, Google AI Overviews, Gemini, Perplexity (Perplexity weekly) | Base plans cover ChatGPT, Perplexity and Google AI Overviews; Claude, Gemini, Copilot, DeepSeek and others as paid add-ons (verify on peec.ai) |
| Product-level tracking | Product-level buying prompts for D2C catalogues ('best body balm under ₹3,000') | Brand and competitor level visibility, position and sentiment |
| How prompts are chosen | Suggested buying prompts in English and Hinglish, plus any prompt you write | Configured by the user, with AI-suggested prompts and search-volume insight |
| Delivery | Self-serve dashboard with visibility, sentiment and sources; CSV export; white-label reports on Growth | In-app dashboard with CSV, Looker Studio and API export |
| Pricing | Public INR tiers at depra.ai/pricing: free plan, then ₹1,999 to ₹12,499/mo excl. GST | Public self-serve tiers with engine add-ons; plan pricing on peec.ai (confirm current figures) |
| Entry point | Free plan, no card, first results in minutes | Paid plan with a 7-day free trial |
What is the core difference between Depra and Peec?
The core difference is market focus, not just features. Both are self-serve software: you sign up, configure prompts, and read visibility, position and sentiment dashboards. Peec is built in the EU for teams tracking English-language markets. Depra is built for India: prompts in English and romanised Hinglish, visibility split by language, INR pricing with GST invoices, and India-default daily tracking across ChatGPT, Google AI Overviews, Gemini and Perplexity.
- Peec Self-serve AI search analytics. You buy a monthly seat and run the analysis in-house, ideal for marketing teams and agencies with capacity to act on the data.
- Depra India-first self-serve tracking. Start on the free plan with no card, see first results in minutes, and upgrade from ₹1,999 a month when you need more prompts and engines.
Depra vs Peec: side-by-side comparison table
The table below compares Depra and Peec across the dimensions that usually decide the call: model, engine coverage, product-level tracking, how the prompt set is built, delivery and pricing. Figures for Peec are as of 2026 and self-serve tiers plus engine add-ons change, so verify on peec.ai.
What does Peec do well?
Peec is a mature, well-built self-serve analytics product, and that maturity is its real strength. It reports visibility, position, share of voice and sentiment, benchmarks you against competitors you add, and surfaces the sources behind AI answers, updated daily. It claims 2,500+ brands and agencies, which signals a proven product with real adoption.
- Established and trusted A claimed 2,500+ brands and agencies as of 2026, so you are buying software with real adoption behind it.
- Clean analytics Clear visibility, position, sentiment and share-of-voice tracking with daily updates and source attribution for AI answers.
- Agency-friendly Unlimited seats on plans and a distinct brands-versus-agencies setup make Peec practical for agencies managing multiple clients.
- Self-serve control Prompt tagging, CSV, Looker Studio and API exports give in-house teams direct, hands-on control of their own reporting.
Where is Depra different from Peec?
Depra differs from Peec in four concrete ways: it is built for Indian buyers with Hinglish prompt tracking, its pricing is public in INR with GST invoices, its free plan shows real results in minutes with no card, and it ships suggested buying prompts written the way Indian buyers actually ask. Peec is a strong analytics product for EU and US markets. Depra is the one built around Indian AI answers.
- Hinglish tracking Write prompts in English or romanised Hinglish ('India me sabse accha protein powder kaunsa hai?') on every plan, with a language-split visibility view on Growth. Latin script, because that is what Indians type.
- Public INR pricing with GST Plans are public at depra.ai/pricing, from a free tier to ₹1,999 a month for Solo, with 18% GST added at checkout and a GST invoice carrying your GSTIN.
- Free plan, results in minutes Sign up with no card, add your brand, competitors and prompts, and see your first visibility results in minutes rather than after a trial or sales call.
- Product-level buying prompts Track prompts that name products, like 'best body balm under ₹3,000', so you see whether AI names your hero product or a rival's.
Which should you choose, Depra or Peec?
Choose Peec if your market is the EU or US and you want mature analytics software with agency features. It fits agencies running dashboards for several clients and in-house teams that want to operate everything themselves.
Choose Depra if your market is India. You get ChatGPT, Google AI Overviews, Gemini and Perplexity tracked daily, prompts in English and Hinglish, competitor benchmarking, a ranked fix list, and INR pricing that starts free. First results arrive in minutes of signup, so you see your own data before spending a rupee.
- Pick Peec You track EU or US markets, want analytics software with agency features, and plan to handle interpretation and execution fully in-house.
- Pick Depra Your buyers ask in English and Hinglish, you want INR pricing with GST invoices, and you want to start free and see results today.