The best Peec AI alternative depends on your situation. Pick Depra if your buyers are in India and you need Hinglish tracking on a rupee budget, Profound if you need more engines on an enterprise contract, and the Semrush AI Visibility Toolkit or Ahrefs Brand Radar if you already pay for one of those SEO suites. Hinglish is Hindi-English typed in English letters, the way most Indians ask. Depra publishes this page and is on the list, so every competitor price below links to the vendor page we read on 15 Sep 2026, and the Depra section lists what Depra does not track.
Peec AI tracks how often AI assistants such as ChatGPT, Perplexity and Google AI Overviews (the AI summary Google shows above normal results) name your brand when people ask buying questions. Each question you track is called a prompt. All eight tools below do that core job. They differ on which AI engines they cover, which country the questions are asked from, which languages they support, and what they cost. For the full head to head, read Depra vs Peec AI, the full comparison.
| Tool | Engines | Starting price | India location | Hinglish | Entry prompts | Trial |
|---|---|---|---|---|---|---|
| Peec AI (baseline) | Choose 3 of 6: ChatGPT, AI Overviews, AI Mode, Perplexity, Gemini, Copilot | $95/mo Starter | 1 country on Starter, India not named | Not published | 50 | Free trial, length not stated |
| Depra | ChatGPT with web search, Gemini, AI Overviews daily; Perplexity weekly | ₹1,999/mo Starter, excl. GST | Yes, asked from inside India | Yes, every plan | 20 | 7 days, no card |
| AnsarAEO | ChatGPT, Perplexity, Gemini named; 3 engines on Starter | ₹1,999/mo Starter | India-first, per its site | Listed on its site | 25 | 14 days, no card |
| Otterly | ChatGPT, AI Overviews, Perplexity, Copilot; Gemini, AI Mode, Claude as add-ons | $29/mo Lite | 50+ countries, India not named | Not published | 15 | Free trial, no card |
| Profound | ChatGPT only on Starter; 3 on Growth; up to 9 on Enterprise | $99/mo Starter, billed yearly | 1 region on Starter | Not published | 50 | Try for free on Growth |
| Semrush AI Visibility Toolkit | Mentions from ChatGPT, Google AI, Gemini, Perplexity; custom prompts on ChatGPT and AI Mode | $99/mo per domain, billed yearly | 220+ countries listed for prompt tracking | Not published | 25 | Unclear, pages disagree |
| Ahrefs Brand Radar | AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini, Copilot; Claude as an extra | $129/mo Ahrefs Lite; Brand Radar AI from $199/mo | Not published | Not published | 5 on Lite | Not published |
| SE Ranking | AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini | $129/mo Core + $89/mo AI Search add-on | Not published | Not published | 100 a day on Core, 200 with add-on | 14 days, no card |
| Scrunch | ChatGPT, Claude, Gemini, Perplexity, AI Mode, AI Overviews, Meta | $300/mo Starter, or $250/mo billed yearly | Not published | Not published | 350 | 7 days, no card |
Why do teams look for a Peec AI alternative?
A team looks for a Peec AI alternative when one of four limits in Peec AI's published plans does not fit: engines per plan, countries per plan, currency or language. Each one below comes from Peec AI's own pricing page and AI instructions page. If one of them rules Peec AI out for you, the tools further down handle it differently.
- Three engines per plan. Starter ($95 a month), Pro ($245) and Advanced ($495) each let you choose 3 of 6 default models: ChatGPT, Google AI Overviews, Google AI Mode, Perplexity, Gemini and Microsoft Copilot. Each extra model costs $35 a month on Starter, $85 on Pro and $165 on Advanced (Peec AI instructions page, checked 15 Sep 2026).
- One country on Starter. Starter covers 1 country per project. Pro and Advanced cover 3. Tracking India and the US in one project means Pro or higher.
- US dollar pricing. Peec AI lists its plans in US dollars. Two tools on this list, Depra and AnsarAEO, publish prices in rupees.
- No mention of Hinglish. Peec's pricing page lists languages as a plan setting, but neither it nor the AI instructions page mentions Hinglish, for example "sabse accha protein powder kaunsa hai".
Language changes what AI engines do. In Depra's study of 480 India-geolocated answers across 3 engines, Gemini cited sources in 90.0% of English answers and 41.3% of Hinglish ones. (Depra Hinglish vs English study, fieldwork 14 Aug 2026)
Which Peec AI alternative fits your team?
Match the tool to where your buyers are and what you already pay for. The short version:
- Buyers in India, rupee budget: Depra (₹1,999 a month, English and Hinglish on every plan) or AnsarAEO (₹1,999 a month, lists Hindi, Tamil and Bengali).
- Lowest US dollar entry: Otterly Lite at $29 a month for 15 prompts.
- Enterprise, many engines: Profound Enterprise (up to 9 engines) or Scrunch (lists Claude and Meta on every plan).
- Already on an SEO suite: the Semrush AI Visibility Toolkit, Ahrefs Brand Radar or the SE Ranking AI Search add-on, so AI answers sit next to your keyword data.
1. Depra: for brands selling in India, in English and Hinglish
Depra asks your buyers' questions to four AI engines from inside your chosen country and stores every full answer. It records whether each answer named you, in what order, in what tone, and which websites it cited. It captures the answers real people see in ChatGPT (with web search on) and Gemini, plus the Google AI Overview, the AI summary Google shows above normal results. Those three run daily. Perplexity (its Sonar model with live web search) runs weekly.
For each project Depra suggests 5 topics with 8 buying questions each, none naming your brand, and writes Hinglish versions when India is a market. It detects the language of every reply, and your report shows English and Hinglish visibility side by side. Questions that already contain your name are not counted. A gap view lists the websites that recommend your competitors but never mention you. More on Hinglish AI visibility tracking.
Depra covers 40 markets, including India, the US, the UK, 6 Gulf countries and Australia, with up to 10 markets per project. Location is country level, never a city.
Price: Starter ₹1,999 a month (20 prompts, 1 project, 3 competitors), Growth ₹7,499 (100 prompts, 3 projects), Scale ₹12,499 (180 prompts across 25 projects), Enterprise ₹25,000 invoiced. Prices exclude 18% GST and come with a GST invoice. Every plan includes all four engines, English and Hinglish, and 7 days free with no card. Your first scan starts at signup. See Depra pricing.
What Depra does not track: Google AI Mode, Claude, Microsoft Copilot, Grok, DeepSeek, Meta AI and Hindi in Devanagari script. It has no alerts, team seats or public API yet.
- Pick it if your buyers are in India, you want Hinglish answers measured next to English ones, and you budget in rupees with a GST invoice.
- Skip it if you need Google AI Mode, Claude or Copilot, several team logins, or Perplexity checked daily.
2. AnsarAEO: the other India-built option
AnsarAEO is built in India and priced in rupees. Its homepage names ChatGPT, Perplexity and Gemini, and lists English, Hindi, Hinglish, Tamil and Bengali among its languages.
Price: Starter ₹1,999 a month with 25 prompts, 3 engines, English and Hindi. Growth ₹4,999 with 100 prompts and 5 engines. Scale ₹9,999 with 300 prompts. The 14-day trial needs no card (AnsarAEO pricing, checked 15 Sep 2026). We did not test its language or fix features, so treat them as listed on its site.
- Pick it if you sell in India and want a 14-day trial, or prompts in Hindi, Tamil or Bengali, which Depra does not track.
- Skip it if you need Google AI Overviews on the entry plan. The homepage names ChatGPT, Perplexity and Gemini, and the pricing page does not name Starter's 3 engines.
3. Otterly: the lowest US dollar entry price
Otterly tracks brand mentions and cited links in AI answers. Its plans include ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot. Google AI Mode and Gemini are add-ons at $9 to $149 a month, and Claude at $29 to $439, depending on the plan. Lite lists daily tracking and unlimited team members, and every tier lists 50+ countries.
Price: Lite $29 a month for 15 prompts, Standard $189 for 100 prompts, Premium $489 for 400 prompts, Enterprise from $1,000. Annual billing takes 15% off (Otterly pricing, checked 15 Sep 2026). The homepage offers a free trial with no credit card but gives both 7 and 14 days as its length.
Full comparison: Depra vs Otterly.
- Pick it if you want the lowest US dollar price on this list, need Copilot tracked, or want unlimited team members on a small plan.
- Skip it if 15 prompts is too few for your categories, or you need Hinglish, which Otterly's pricing page and homepage do not mention.
4. Profound: more engines for enterprise teams
Profound scales engine coverage with the plan. Starter tracks ChatGPT only. Growth adds Perplexity and Google AI Overviews. Enterprise covers up to 9 engines, including Gemini, Microsoft Copilot, Grok, DeepSeek and Claude.
Price: Starter $99 a month and Growth $399 a month, both billed yearly. Enterprise is custom (Profound pricing, checked 15 Sep 2026). Starter includes 50 prompts, 1 seat, 1 language and 1 region. Growth includes 100 prompts, 3 seats, 1 language and 1 region, and shows a "Try for free" button.
Read Depra vs Profound or the wider list of Profound alternatives.
- Pick it if you run an enterprise team that needs Copilot, Grok, DeepSeek or Claude in one tool and can sign a custom contract.
- Skip it if you need more than ChatGPT on a small budget. The $99 Starter covers one engine and is billed yearly.
5. Semrush AI Visibility Toolkit: for teams already on Semrush
Semrush sells the AI Visibility Toolkit on its own or inside Semrush One plans. The pricing page says it reports mentions from ChatGPT, Google AI, Gemini and Perplexity. The toolkit help page says custom prompt tracking runs on Google AI Mode and ChatGPT, across 220+ countries and territories.
Price: $99 a month per domain, billed annually, with 25 custom prompts tracked daily (Semrush AI pricing, checked 15 Sep 2026). Semrush One plans that include AI visibility start at $165.17 a month billed annually, with 50 prompts. The trial is unclear: the pricing page offers seven days of Semrush free, and the help page says the toolkit has no free trial.
- Pick it if you already pay for Semrush and want AI answers in the same place as your keyword rankings.
- Skip it if you need your own questions tracked on Perplexity or Gemini, or you need Hinglish, which the toolkit pages do not mention.
6. Ahrefs Brand Radar: for teams already on Ahrefs
Brand Radar is part of Ahrefs. It combines a database of prompts collected by Ahrefs with custom prompts you add, across Google AI Overviews, Google AI Mode, ChatGPT, Perplexity, Gemini and Copilot. Claude is available as an extra and uses 8 checks per update.
Price: Ahrefs Lite is $129 a month and includes 5 tracked AI prompts. Standard ($249) includes 10 and Advanced ($449) includes 20. The Brand Radar AI add-on starts at $199 a month, and extra custom prompt packs start at $50 a month for 2,500 checks (Ahrefs pricing, checked 15 Sep 2026). The Brand Radar page does not state a trial.
- Pick it if your team already works in Ahrefs and wants AI visibility next to backlinks and keywords, or wants to find prompts it did not think to track.
- Skip it if you do not use Ahrefs, or you need country or language settings. The pages we checked do not mention choosing India as a location or Hinglish.
7. SE Ranking: AI answers inside an SEO platform
SE Ranking is an SEO platform with an AI Search add-on. Its AI visibility page lists Google AI Overviews, Google AI Mode, ChatGPT, Perplexity and Gemini.
Price: the add-on costs $89 a month, or $71.20 a month billed yearly, on top of a base plan. Core starts at $129 a month and lists 100 prompts tracked daily. With the add-on the daily prompt limit is 200 on Core, 450 on Growth and 1,000 on Enterprise. The 14-day trial needs no credit card (SE Ranking pricing, checked 15 Sep 2026).
- Pick it if you want rank tracking, site audits and AI answers on one bill, with a 14-day trial.
- Skip it if you only need AI visibility. Core plus the add-on is $218 a month billed monthly, more than twice Peec AI's $95 Starter.
8. Scrunch: a high prompt count and more platforms
Scrunch lists ChatGPT, Claude, Gemini, Perplexity, Google AI Mode, Google AI Overviews and Meta on every plan, and adds industry prompts on top of the ones you write.
Price: Starter is $300 a month month to month, or $250 a month billed annually, with 350 custom prompts and 1,000 industry prompts. Growth is $500 month to month or $417 billed annually, with 700 custom prompts. Starter has a 7-day trial with no credit card. Extra seats cost $25 a month each (Scrunch pricing, checked 15 Sep 2026).
Full comparison: Depra vs Scrunch.
- Pick it if you need Claude or Meta tracked and want the highest prompt count of any entry plan on this list.
- Skip it if your budget is under $250 a month, or you need country or language settings, which the pricing page does not list.
Peec AI vs Profound: how do the entry plans compare?
At entry level the two cost about the same, and Peec AI covers more engines. Peec AI Starter is $95 a month for 50 prompts on 3 engines you choose, in 1 country. Profound Starter is $99 a month, billed yearly, for 50 prompts on ChatGPT only. To track 3 engines on Profound you need Growth at $399 a month. Peec AI Starter also includes unlimited users, against 1 seat on Profound Starter. At the top, Peec AI lists 13 models in total, 7 of them as upgrades on higher tiers, and Profound Enterprise lists up to 9.
| Entry plan | Peec AI Starter | Profound Starter |
|---|---|---|
| Price | $95/mo | $99/mo, billed yearly |
| Prompts | 50 | 50 |
| Engines | 3 of 6, your choice | ChatGPT only |
| Countries or regions | 1 | 1 |
| Users | Unlimited | 1 seat |
How we compared them
We read each vendor's public pricing page, product page or help page on 15 Sep 2026 and linked that page next to every price. Prices are shown in the currency the vendor publishes, before tax. Where a vendor's own pages disagree, as with Otterly's trial length and Semrush's trial, we say so. Where a page did not state a fact, the table says "Not published".
We did not run hands-on tests of the competitor tools, so this page compares published plans and coverage. It does not judge answer quality. Depra facts come from Depra's own product and pricing page. Tools are ordered by fit for brands selling in India. The two tools that publish rupee prices and list Hinglish come first, Depra then AnsarAEO. The US dollar tools follow in order of published entry price, from Otterly at $29 a month to Scrunch at $250 a month billed yearly. For a wider shortlist that is not tied to Peec AI, see the best AI visibility tools, or browse all Depra comparisons.