AI visibility checker: does ChatGPT, Gemini or Perplexity name your brand?
The free AI visibility checker asks 5 buyer questions once on ChatGPT, Gemini, Google AI Overviews and Perplexity, then shows which answers name your brand and which websites they cite. You can also check by hand with the method below. A Depra AI plan asks the questions you choose on a schedule and measures how often AI names you and each competitor.
Free AI audit. No signup, no card.
Kinara · first check
Sample
ChatGPT
Gemini
Perplexity
AI OverviewsDepra AI's AI visibility checker asks your buyers' questions to ChatGPT, Gemini, Perplexity, Google AI Overviews and every other major AI engine you track, and shows whether each answer names your brand. It also shows where you rank against competitors and which websites the answers cite.
Google AI Overviews are the AI-written summaries Google shows above some search results. On a plan, Depra AI asks from inside your country, in English, Hinglish, French and most other major languages, plus code-mixed questions. Hinglish is Hindi and English typed in English letters, the way many Indians type their questions. To track on a schedule, sign up: Starter, Growth and Scale start with 7 days free, no card needed. You can also check by hand with the method below, or use one of the free instant checkers compared further down the page.
The free check starts from this page. The free AI audit asks 5 buyer questions in English on ChatGPT, Gemini, Perplexity and Google AI Overviews, once, for buyers in India. Enter your website at the top of this page, then a work email on the audit form. There is no signup and no card. Your report opens on its own page, and Depra AI emails you the link when the AI answers are ready. The report page may ask for a phone number before it shows the full report.
How do you check your AI visibility by hand?
You can run a first check with a browser and a spreadsheet. One pass gives you 20 answers: enough to spot a clear gap, too few for a stable score.
- Step 01
Write 5 buyer questions.
Phrase them the way a buyer would, and leave your brand name out: 'best face wash for oily skin under ₹500', 'which accounting software is good for a small business in India'. A question that already names you tells you little about whether AI recommends you.
- Step 02
Open each engine in a private window.
Use ChatGPT, Gemini, Perplexity and Google Search logged out where the app allows it, so your own history does not shape the answers. In ChatGPT, turn on web search so the answer shows its sources.
- Step 03
Ask each question once in each engine.
That makes 20 answers. On Google, first note whether an AI Overview appears at the top of the results at all, since Google does not show one for every search.
- Step 04
Record four things per answer.
Named: yes or no. Position: 1 if you were named first in a list, 2 if second. Competitors named. Websites cited.
- Step 05
Repeat the same pass on another day.
AI answers change from run to run, so a brand that appears once can be missing the next time. Two passes give you 40 answers.
- Step 06
Count.
Your visibility is the answers that named you divided by all answers. 8 of 40 is 20%.
Where the manual check runs out
Forty answers leave a wide margin. At 8 of 40, the 95% confidence range, the band your true share most likely sits in, runs from about 10% to 35%. It also covers one country, one language and one moment, with no record of what changed after you published a page or got listed somewhere. How to measure AI visibility covers how many answers you need.
20%visibility
The 95% confidence range runs from about 10% to 35%. Your true share most likely sits somewhere in that band.
How does the AI visibility checker work on a Depra AI plan?
On a Depra AI plan, the AI visibility checker asks your buyers' questions to ChatGPT, Gemini, Perplexity and Google AI Overviews from inside your country, on a schedule. It records whether each answer names you, in what position and tone, and which websites it cites.
You paste your website, and Depra AI sets up the check for you to review.
Brand profile
Depra AI drafts your industry, audience and markets from your site. You correct anything it got wrong.
Buyer questions
Depra AI suggests 5 topics with 8 buying questions each, none of them naming your brand. When India is one of your markets, each question also gets a Hinglish version. Add, edit, pause or tag any question.
Competitors
Depra AI suggests the brands to track against you, from 3 per project on Starter to 12 on Enterprise.
Country
Pick from 40 markets, including India, the United States, the UK, 6 Gulf countries and Australia. Questions are asked from inside that country. City-level location is not offered.
First scan
Your first free scan runs during setup and checks ChatGPT, Gemini and Perplexity. Once you complete setup, full tracking starts: ChatGPT, Gemini, Perplexity and Google AI Overviews, each checked daily, plus the other AI engines Enterprise adds.
Which answers Depra AI reads
ChatGPT with web search and Gemini: the answers real people see in their web apps. Google AI Overviews: the Overview block on a real Google results page, plus whether one appeared at all. Perplexity: its answer model asked through the API with live web search. Starter covers 16 prompt slots, 1 project and 3 competitors for ₹1,999 a month plus GST. Compare every plan.
What does an AI visibility audit cover?
An AI visibility audit, also called a GEO audit, measures how AI answers treat your brand across many questions and many runs, then points to what to change. GEO stands for generative engine optimisation, the work of getting your brand named in AI answers. On a Depra AI plan, the audit covers eight things.
Visibility per engine
the share of answers that name you, shown separately for ChatGPT, Gemini, Perplexity and Google AI Overviews.
Position
where you come when the answer lists options. 1 means you were named first.
Sentiment
whether AI talks about you warmly, neutrally or critically, with the exact sentence so you can check it.
Competitors
you and each tracked competitor ranked on the same questions. Brands AI keeps naming that you don't track are offered as one-click additions.
Cited websites
every website the answers link to, labelled editorial, forum, marketplace, directory, company site and more.
Gaps
on Growth and above, websites that recommend your competitors but never mention you, down to the page. Citation gap analysis shows how the list is built.
Crawler access
robots.txt is the file that tells bots which pages they may read. Depra AI checks which of 41 AI crawlers from 26 vendors yours allows or blocks, with the exact rule. See the AI crawler checker.
Top fixes
your top fixes, each with its reason, plus ranked lists of up to 12 places to get mentioned and up to 12 page formats to publish on your own site.
The audit report
Your report pulls the headline numbers onto one printable page: a plain-English summary, visibility by engine with a confidence range, an English vs Hinglish table (on Growth and above), competitors and your top fixes. Scale and Enterprise add your logo, colours and footer. Save the report as a PDF from your browser.
An AI visibility audit measures the answers. To check the pages on your own site, run a content AEO audit next.
Why is one AI visibility check not enough?
AI engines rarely give the same answer twice, so one check can show you in a list you seldom make, or miss you on a question where you usually appear. Depra AI's study collected 480 answers asked from inside India on 14 August 2026. Two runs of the same question in the same language shared on average 54.7% of their named brands on ChatGPT, 51.2% on Gemini and 68.3% on Perplexity.
A score you can act on needs many answers collected over days. Depra AI reruns your questions on schedule, stores every answer in full and compares each number with the previous period. Does ChatGPT give the same answer to everyone? has the full numbers.
- Gemini51.2%
On ChatGPT and Gemini, about half the brand list changed between two identical runs of the same buying question.
Free AI visibility checkers vs Depra AI
Free instant checkers give the fastest first read, and the Ahrefs and HubSpot ones need no account to start. Ahrefs' checker takes a brand name. HubSpot's AI Search Grader asks for your company name, location, industry and products or services (HubSpot (opens in a new tab), checked 14 Oct 2026). Both run a one-time check on questions the tool picks.
Depra AI's free AI audit is a one-time check too: 5 buyer questions drafted from your site, asked on ChatGPT, Gemini, Perplexity and Google AI Overviews. The form asks for a website and a work email, with no signup and no card. The report page may ask for a phone number before it shows the full report. A Depra AI plan checks the questions you choose, on a schedule, and keeps every answer. Use a free check for a first look and a tracked audit when you need a number you can compare month to month. How much AI visibility tools cost compares paid plans.
- Cost
- Free
- Account
- No signup
- Engines
- ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews; its FAQ adds Google AI Mode
- What you see
- Total mentions, mentions by platform, top 5 topics, top 5 cited domains and pages
- Over time
- One check. History is in Ahrefs' paid Brand Radar
- Cost
- Free
- Account
- No account. Full results need a short form
- Engines
- OpenAI (GPT-5.4 mini), Perplexity, Gemini
- What you see
- A score out of 100 across sentiment, presence quality, brand recognition, share of voice and market competition
- Over time
- One-time snapshot
- Cost
- Free
- Account
- No signup. A website and a work email. The full report may need a phone number
- Engines
- ChatGPT, Gemini, Google AI Overviews, Perplexity
- What you see
- How many answers name you, which brands are named instead, cited websites, homepage checks
- Over time
- One check of 5 questions
Depra AI plan
- Cost
- 7 days free, then from ₹1,999 a month plus GST
- Account
- Signup, no card
- Engines
- ChatGPT with web search, Gemini, Perplexity, Google AI Overviews; Enterprise adds Claude, Microsoft Copilot, DeepSeek, Google AI Mode, Grok and more
- What you see
- Visibility, position, sentiment, share of voice, cited websites, crawler access, top fixes; gaps on Growth and above
- Over time
- Daily. Every answer stored
Free tool details are taken from each vendor's own page, both checked 14 Oct 2026. HubSpot's free tool lives at hubspot.com/ai-search-grader.
What is an AI visibility score?
An AI visibility score is the share of AI answers to your buyers' questions that name your brand. If 100 answers come back and 23 name you, your visibility is 23%. Depra AI shows the score for each engine separately, with a 95% confidence range and the number of answers behind it.
You can view it over any date range, next to AI share of voice: your share of all brand mentions in those answers, compared with each competitor. Questions that already contain your name are left out, so the score counts only answers where AI chose to name you.
A free tool's grade out of 100 blends several factors, so do not compare it with a visibility percentage. The scoring rules behind Depra AI's numbers are on the AI visibility tracking page, and the best AI visibility tools compares other tracking tools.
What is AI visibility scoring?
AI visibility scoring is the set of rules that turns stored AI answers into numbers. Depra AI reads each answer and records which brands it names, in what order and in what tone, with a verbatim quote. It then counts visibility, position, sentiment and share of voice for you and each competitor.
Answers where Google showed no AI Overview are excluded. Mentions without a quote, or below 50% confidence, do not count. Depra AI scores its own brand the same way: the Depra AI case study is the worked example, and the methodology has the full rules.
| Engine | Answer read | How often | Plan |
|---|---|---|---|
| ChatGPT | The web app answer, with web search on | Daily | Every plan (pricing) |
| Gemini | The web app answer | Daily | Every plan |
| Google AI Overviews | The Overview block on a real Google results page, plus whether one appeared | Daily | Every plan |
| Perplexity | Its answer model through the API, with live web search | Daily | Every plan |
| Claude, Microsoft Copilot, DeepSeek, Google AI Mode, Grok and more | Set up by the Depra AI team | Contact the Depra AI team | Enterprise, as an add-on |
Every answer is scored for visibility, position, sentiment, share of voice and cited websites. Starter starts at ₹1,999 a month plus GST.
Run your free AI audit
Free AI audit: 5 English questions on ChatGPT, Gemini, Perplexity and Google AI Overviews. No signup, no card.
Make AI answers your next sales channel
See where ChatGPT, Gemini, Perplexity, Google AI Overviews and every other major AI engine name you today, and get a ranked list of fixes to change it.
Frequently Asked Questions
How the free check works, what a score means and what a plan adds.
Yes. Depra AI's free AI audit, which you can start from this page, asks 5 buyer questions on ChatGPT, Gemini, Google AI Overviews and Perplexity and shows who gets named. The form asks for a website and a work email. There is no signup and no card. The report page may ask for a phone number before it shows the full report. Ahrefs' AI Visibility Checker (opens in a new tab) is free with no signup and shows a limited preview across five AI platforms; its FAQ adds Google AI Mode as a sixth (checked 14 Oct 2026). HubSpot's AI Search Grader (opens in a new tab) is a free one-time check that asks for a short form before showing full results (checked 14 Oct 2026). Depra AI has no free plan: Starter, Growth and Scale start with 7 days free, no card needed, and Starter then costs ₹1,999 a month plus GST.
Not from Depra AI's free AI audit, which gives a first read. It asks 5 buyer questions on ChatGPT, Gemini, Perplexity and Google AI Overviews once and shows how many answers name you and which brands are named instead, with no score out of 100. A handful of answers is enough to spot a clear gap, but too few for a stable score. A Depra AI plan gives a tracked score, built from many answers collected over days. Starter, Growth and Scale start with 7 days free, no card needed.
Visibility is the answers that name your brand divided by all answers in the period. Questions that already contain your brand name are left out, and answers where Google showed no AI Overview are excluded. Depra AI shows the score per engine with a 95% confidence range. The methodology has the full rules.
Your first free scan runs during setup and checks ChatGPT, Gemini and Perplexity. Once you complete setup, full tracking starts: ChatGPT, Gemini, Perplexity and Google AI Overviews, each checked daily, plus the other AI engines Enterprise adds. The daily list of what changed needs at least two scan days, and confidence ranges narrow as answers build up during your 7-day trial.
Every plan covers ChatGPT with web search and Gemini, captured from the answers people see in their web apps. Google AI Overviews, read from real Google results pages. Perplexity, asked through its API with live web search. Each of them is checked daily. Enterprise adds Claude, Microsoft Copilot, DeepSeek, Google AI Mode, Grok and more, as add-ons set up by the Depra AI team. Which search index does each AI engine use? explains where each engine finds its web results.
AEO, answer engine optimisation, is the work of getting your brand named in AI answers. An AEO checker tests whether that is happening: it asks AI engines buyer questions and reports whether they name and cite you. Tools sold as an LLM visibility checker, AI search visibility checker or AI rank checker run the same test. Depra AI runs the check on a schedule, so you can see how the numbers move after you make a change. What is AEO explains the practice.
Not for the free AI audit. Its form asks for a website and a work email, and the report page may ask for a phone number. A plan needs a signup: you pick a plan and get 7 days free with no card; add a card or UPI AutoPay when the trial ends to continue. Do nothing and you pay nothing. Enterprise trials are opened by the Depra AI team. Plans and limits are on Depra AI pricing.
Be the brand AI recommends
Track your brand on ChatGPT, Gemini, Perplexity, Google AI Overviews and every other major AI engine, and get a ranked list of fixes that help AI name you.
