A prompt in Depra is one question your buyers ask AI, such as 'best body balm under ₹3,000', that Depra asks the tracked engines on schedule. Your plan sets how many prompt slots you have: 20 on Starter, 100 on Growth, 180 on Scale and 400 on Enterprise.
Where do my prompts come from?
At signup, Depra suggests up to 5 topics with 8 buying questions each, written the way a buyer would type them. Growth, Scale and Enterprise have room for all 40. On Starter, with 20 slots, Depra suggests 2 topics, 16 questions. None of them name your brand. They mix recommend and compare questions with which and what questions, and each prompt gets an intent label, such as commercial or informational.
- One market: the question names the place, such as 'in India'.
- Several markets: the wording leaves the place out, and each market is asked from inside that country.
- India as a market: Depra also suggests a Hinglish version of each question (Hindi and English typed in English letters), such as 'sabse accha protein powder kaunsa hai'. Each Hinglish version uses its own prompt slot.
What can I change?
- Add: write your own prompts alongside the suggested ones.
- Edit: change the wording. Earlier versions are kept.
- Pause: stop checking a prompt without removing it.
- Tag: group prompts, for example by product line, and act on several at once.
How do prompt limits work?
Each language version of a question uses one slot in each market. A question tracked in English and Hinglish uses 2 slots. Track it in both languages in India and Australia, and it uses 4. Starter's 20 slots hold 20 English questions in one market, or 10 questions tracked in English and Hinglish.
On Scale and Enterprise the prompts are pooled across all projects, so you can move them between brands or clients. Extra prompts cost ₹1,999 a month for 25. See Depra pricing.
Depra does not estimate how many people ask each prompt. It measures what AI answers when the question is asked.